About me
I am Ayesha Ayub. I am a biotechnology graduate at Jinnah university for women with passion for science, technology, and innovation. I had a chance to do an internship in Indus hospital labs, where I gained practical experience in clinical testing and lab procedures.
Currently, I’m expanding my skill set by pursuing a short course in Digital Marketing and SEO where I am learning about Trello, Buffer, meta ads, google ads, content creation, and social media marketing. I am particularly interested in how digital tools and strategies can be used to promote work on social media. It has helped me explore how I can combine my science background with creative digital tools in healthcare awareness, scientific research, and innovation.
Project & Thesis
During my studies at Jinnah University for Women, I worked on some interesting academic projects, including Manufacture of seaweed based cosmetic products (face pack and shampoo), Bio based pesticides and fertilizer production, and Production of biogas from lignocellulose biomass and completed my thesis on Probiotic chocolate with enhancing antioxidant activity and lowering cholesterol level. I became more interested in health science and research as a result of them.
My Skills
Laboratory Techniques
I’ve developed skills in lab techniques like centrifugation, dilution, titration, streaking and sample handling during my biotech studies. I’m also familiar with tools like micropipettes, autoclave, spectrophotometers, and lab safety protocols
Digital Marketing
I’m expanding my skill set by pursuing a short course in Digital Marketing where I am learning about trello, buffer, meta ads, google ads, & SMM
SEO
I’m exploring SEO and content writing to understand how websites rank on Google and how content and related keywords can be optimized to reach the right people.